Professional SEO services in Spain

What is Search Engine Optimisation?

I have a business in Spain with a website, do I need SEO?

Those are just a couple of the common questions many businesses still ask.

Quite simply if you have a website then you NEED Search Engine Optimisation (SEO).

SEO is the most common name for one area of Internet Marketing. It is the art of moving websites to the top pages of search engines like Google for their main business activity.

We sit down with our clients and establish the main business focus so that we can research the most appropriate keywords that people would use to find websites that match their searches.

We specialise in one of the most competitive online markets in the world, Spanish real estate and have numerous websites on the front page for their main business activity.

Why do I need to pay a company for SEO when I can do it myself?

Like anything, with the right dedication, time and skills anyone can learn to do another job themselves but if you are busy running your business how much time can you really dedicate to teaching yourself all of the complexities associated with Search Engine Optimisation?

SEO is very much about constant research, an understanding of the Internet, an understanding of marketing principles, an understanding of searchers current and changing habits on the Internet and of course knowledge of website coding to ensure a website is Search Engine friendly.

Once you have learnt all of this be prepared for it all to change.

Google is the most used search engine and their search results and based upon a number of complex algorithms (mathematical equations). These algorithms take in to account many many factors such as number of links to a website, the age and relevancy of sites that link to you, the "trust" of a site that links to you, the wording on a page, the navigation of a site, the number of times a keyword is mentioned on a page etc. etc.

Just when you think you have it all worked out Google change their algorithm. This is done for a number of reasons such as SPAM abuse, advances in technology on the Internet, changing habits of searchers etc.

If you needed complex representation a in court of law would you try an learn how to do it yourself?

Most people would answer NO so when it comes to SEO use professionals that are experts in their field like Artemis Optimisation.

Your website is your shop window - display your products wisely for optimum sales